
The Roller Coaster Ride of Cisco’s Acquisition of Splunk
Introduction
Technology markets can be pretty wild, and today we have some big news. Cisco, a tech company, just announced that it’s buying another company called Splunk for a whopping $28 billion! That’s a lot of money!
The Rise and Fall of Splunk Raising the Bar
Let’s go back to 2020. Splunk was doing really well in a market called security information and event management (SIEM). Their shares were going up and up, reaching an all-time high. But then, in 2022, things started to go downhill. Splunk was having trouble transitioning to the cloud, losing money, and their share price dropped by half. There were rumors that Cisco might buy Splunk, but that didn’t happen.

The Comeback Raising the Bar
But wait, there’s more! Today, Splunk investors got some good news. Cisco announced that they are indeed buying Splunk, but for a lower price than before. Still, it’s higher than what Splunk’s shares were worth yesterday. It’s like a roller coaster ride! Raising the Bar
What Happened in Between?
So, what happened in those two years? A lot changed for Splunk. In 2020, they were doing great because many companies needed their cybersecurity technology for remote work and moving to the cloud. But then, Splunk had some trouble transitioning their products to the cloud. They missed earnings forecasts, and their customers started looking for cheaper alternatives. It wasn’t as easy as it seemed.
Cisco’s Big Move Raising the Bar
Cisco saw an opportunity in all of this. They first tried to buy Splunk in 2022, but the deal didn’t happen because Splunk was too expensive at that time. But now, with Splunk’s falling share price, Cisco made their move. It’s a smart move for Cisco because it helps them transition to a new way of making money. They will get a lot of annual recurring revenue from this deal.
Challenges Ahead
But there are some challenges for Cisco too. Splunk’s cybersecurity platform is expensive, and customers might not be happy about that. Cisco already has other data observability platforms, so they need to figure out how Splunk fits into all of this. It’s not an easy task.
The Future of SIEM Raising the Bar
One big question is what will happen to SIEM, the market that Splunk was a leader in. SIEM is all about managing and analyzing a lot of data, but there are new players in the game with more modern solutions. People are also looking for more efficient ways to handle all that data. Cisco has a lot of work to do to make Splunk’s cloud capabilities better and figure out how to compete with these new players.
The Bottom Line Raising the Bar
In the short term, this deal is good for Cisco and Splunk shareholders. Cisco gets a boost in revenue, and Splunk shareholders see their shares go up. But in the long term, there’s still a lot of work to be done. It will be interesting to see how this roller coaster ride ends!